We made it! Well, to be precise, we’ve almost made it to the end of 2020 – a year that has presented a boatload of challenges and stresses that seemed unimaginable at this time last year.

2020 will soon be in the rearview mirror. Good riddance, right? But not so fast. There are plenty of lessons from 2020 that can serve you well in the year ahead.

Here are five things you can be doing now to help your organization get a leg up on getting its story told during this most-uncommon holiday season.

Here are four tactics that will help your post-election pitch hit the mark.

Why journalism ethics matter to communications professionals.

Before you make that pitch, is it actually ready for media scrutiny?

How to develop a crisis communications protocol.

Here's six ways to rethink your press release.

Practical insights on talking about equity, media relations, and more.

In a world changing at warp speed, always be prepared to pivot.

Here are five ways to keep scoring placements in an unforgiving PR environment.

Here are three advantages of a virtual news conference.

Here are four questions to ask yourself before hitting send on that pitch.

Follow these simple rules to increase your odds of getting news coverage.

Here are five ways you can maximize your chances of getting your op-ed placed during the COVID-19 crisis.

If there’s one rule of modern communications, it’s that you can’t stand still. As technology keeps evolving and new channels emerge, we have to…

It’s not hard to believe that the year’s almost over. I know this statement runs contrary to everything you’re reading as of late...

With Thanksgiving week upon us, I planned to write a piece on how a core pillar of great leadership communications is showing genuine appreciation.

Here are four things you can do to help your organization get its story told.